How ICT can be used in business

ICT is obviously a great tool in the hands of modern businesses. But how do they actually use them? Here are some ideas and uses. Please feel free to add some more and tell me!

In terms of Customers
Businesses can send customers special offers via email.
Businesses arrange so customers can buy online through e-Commerce.
Businesses can store customer details in a database which can be used to generate the mailshots.
In certain cases, for example O2, customers can be sent text messages to inform of updates and special offers.


In terms of Employees
Businesses can set up an Intranet to let employees share information and communicate with each other.
Videoconferencing can be used to communicate with different branches.
Interactive DVDs can be used to highlight good practice, such as a Health & Safety video.
Sales Reps can be issued with mobile phones and laptops in order to keep in touch with the office.
Businesses can set up a remote access link like Easy Link so that employees can access their work folders from home.


In terms of Suppliers
Businesses can make orders to suppliers via email, which is instant.
They can also use mobile phones to keep in regular touch with suppliers.

DATA PROTECTION ACT

Some key points about the Data Protection Act

• Org must be registered with the Data Protection Registrar
• Data must be obtained lawfully
• Data not held for longer than needed
• Only data needed for purpose should be kept
• Data must be up-to-date
• Data subjects have right to see info on request
• Data must be changed if incorrect

This was taken from a past paper marking scheme, so remember don't just write these down in an exam. Write them in sentances and put in context where possible.